4P Touch

For the reseller

4P Touch: livestock, a customer your competition is not serving

Brand of Shenzhen Yushengchang Technology. Its flagship, the V44, is not a car tracker: it is a solar unit for large animals — cattle, camels — waterproof, with a high-capacity battery and a solar panel so it never needs charging. It also makes pet locators.

Who you sell it to: livestock farming. Farms with animals loose across large pastures, where losing one head is losing real money and finding it costs days of work.

What it earns you: a market with almost no competition. Your competitor is fighting over the thirty-dollar private car; nobody is selling to the cattle farmer. And these are quantity sales: whoever fits one fits fifty.

What to watch: the collar takes a beating — knocks, water, mud, sun all day. Test a few through a full season before committing to a batch, and agree the reporting rate: whether the solar panel keeps up depends on it.

The market almost nobody sells to: tracking in agriculture, assets with no engine and what it really costs to start.