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Markets · School transport

A market that decides once a year

School transport runs on a calendar: if you didn't sell before the school year starts, you waited twelve months. Prepare this visit in advance.

Become a reseller
Once a year
the decision window
Three decide
school, operator and families
Nothing to install
the parent opens a link

What hurts this client

Calls from parents

Every morning, asking where the bus is.

Knowing who boarded

Leaving a child behind is the mistake nobody can afford.

Answering the school

The school answers to families and needs data.

Several routes at once

Operators running multiple schools without mixing information.

Keeping to the timetable

Arriving late at school has immediate consequences.

The responsibility

Transporting minors is the highest level of scrutiny.

Said the way you say it to your client

Exact words you can use on the visit. No jargon.

“Stop taking calls: the parent gets an alert when their child is picked up and when they arrive.”
“The parent doesn't have to install anything. They open a link and see the route.”

What solves it

You resell under your own brand. This is who it works for, and with what argument.

SchoolTrack

Routes, schools, boarding and alerts to families.

Boarding record

Who boarded and who got off, with the time.

WhatStar

Alerts on the channel parents actually read.

InspectPro

Vehicle check before the route.

Everything included

Frequently asked questions

How do you sell tracking to a school?

With two arguments: they stop taking calls from parents asking where the bus is, and they can prove who got on and who got off.

Do parents receive alerts?

Yes, automatic arrival and departure alerts, without them having to log into any platform.

When is this purchase decided?

Almost always once a year, before the school year starts. Miss that window and you wait for the next one.

What has to be installed?

A standard tracker in each bus, plus the school routes module. Boarding records need their own reader device.

Prepare the visit before the school calendar

If you turn up late, the client has already decided for a whole year.

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